One of the most common questions we receive is 'How much does an SEO audit cost?' The answer, like most things in SEO, is 'it depends.' This guide breaks down pricing factors and helps you understand what to expect.
SEO Audit Pricing Ranges
SEO audit costs vary dramatically based on scope, depth, and who performs the audit. Here are the typical ranges:
DIY/Tool-Based
$0 - $200/monthUsing tools like SEMrush or Ahrefs yourself
Freelancer
$500 - $2,000Individual SEO consultant audit
Agency - Basic
$1,000 - $3,000Professional audit for small sites
Agency - Comprehensive
$3,000 - $10,000In-depth audit for medium sites
Enterprise
$10,000 - $30,000+Large-scale, complex audits
Factors That Affect Pricing
- Website size (number of pages)
- Audit scope (technical only vs comprehensive)
- Industry complexity
- Number of competitors analyzed
- Deliverable format and detail
- Follow-up support included
- Agency expertise and reputation
Is It Worth the Investment?
A quality SEO audit typically pays for itself many times over. Finding and fixing just one significant issue can generate returns far exceeding the audit cost. The key is choosing the right level of audit for your situation.
View our transparent pricing and find the right audit package for your needs.
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